10 Questions Your Nonprofit’s Campaign Marketing Plan Needs to Answer

A successful capital or comprehensive campaign balances effective fundraising strategies with effective marketing strategies. Nonprofits that perform this balancing act experience many benefits: a well-equipped corps of campaign ambassadors, a broader base of community-level gifts, and a philanthropic brand that inspires support and engagement long after the campaign is over. But good campaign marketing does […]

A Marketing Plan is the Secret to Campaign Success

You know you need a strong fundraising plan for your next campaign. But what about a campaign marketing plan? We get it. Campaigns mean a lot of additional hard work for nonprofit professionals who already wear multiple hats. With a hefty financial goal on the horizon, your focus may be stuck on fundraising alone. But […]